Everyone is nice to get a plastic card, which is embossed on the surface of their own name. Undoubtedly, personalized card increases its level of protection, but there are many situations where the issue of personal credit card is not only impractical, but it is simply impossible. We are talking about such a huge array of card products, such as Express Card, prepaid, bonus and certain types of discount cards.
If the organization publishes a limited edition bonus or discount cards and data for each future owner of the organizers of the known, personalization is easy to perform. But if the card is issued as an incentive for the purchase as a promotional gift card or a print run of fairly large, and the future owners of personal information is unknown, to not be able to customize.
Card without personalization - to attract new customers
In addition, if desired, the owner may transfer card without personalization relatives or friends. Thus the store attracts a large number of new customers with minimal advertising. Learn a discount card for the customer is likely to return to the commercial network again and try to fulfill the requirements for obtaining a personal card is not personalized.
Features cards without personalization
Lack of personalization of plastic cards do not exclude the possibility of accounting for and control over the entire print run. First of all - it's application serial number, and the owner of the filling of a special form in which this number is entered. After entering this data card into an electronic database, simply enter the serial number to see the data owner. Another way to account - to sign the band, which allows you to enter personal information like a person, as well as other relevant information.
The main advantages of plastic cards without personalization - the ability to quickly produce a large circulation and a lower cost in comparison with customized counterparts.
- speed of production
- largest circulation
- small cost