Club cards - one of the most popular types of plastic cards. They not only give the owner a number of advantages, but also indicate membership in a limited group of people, members of the club, thus emphasizing the exclusivity, exclusivity of the cardholder.
The main objective of the club card - this is a confirmation of belonging to the owner of a structure and determine its status (level access). The club card can perform several functions:
Personalize club card
Club card may contain the name, and often the client's photograph for identification purposes. In addition to personal information card can indicate the status of a member of the club, for example, VIP, "golden client". The club card can also be anonymous.
This feature is often used by large fitness centers, entertainment venues. On this map contains information about the area in which the club has access to the owner (eg "all inclusive" or certain types of services), fixed frequency of visits, the duration of the subscription.
Club card - "electronic purse"
If the owners of the club should consider the possibility of financial investments at stake, it can be used as an internal means of payment. In this case, the client's account may accumulate bonuses, which will provide the basis for the discounts, the prizes. Some loyalty cards give the holder the opportunity to use credit, overdraft.
For the organization - the customer club program benefit is undeniable. This is primarily:
- to continuously monitor the inflow and outflow of customers
- have visual indicators of the dynamics of sales
- see the section of age and activity status of club members
Specific requirements for the design of club cards. They are elegant, refined, to reflect the spirit of the club. It should be noted that the level of protection for club members is proportional to the issuing of respectability to the organization.
Production of club cards
Club card for any institution - it is certainly a significant contribution to the formation of the community of regular customers. The company "Plast Print" will make cards for your club with a unique design and a different degree of personalization.